[Review] I Am Juicy Couture Perfume

Hello readers! I am happy to announce that Juicy Couture has released a new fragrance. Just released in Australia is the new I am Juicy Couture*. The fragrance was released on the 27th of September 2015 at Myer and David Jones. 

I must firstly mention the packaging, the bottle is quite unique. It is different from the usual Juicy Couture (Viva La Juicy) bottles, the cap is a tap like shape with crystals and chain detailing around the bottom. I honestly thought that Juicy Couture would continue with their old packaging, but it's great to see something fresh and new in the market. 

The new fragrance consists of the following notes 
  • Gardenia
  • Cashmere woods
  • Raspberry 
  • Passion Fruit 
  • Pomelo
  • Sweet Pea
  • Woods 
  • Amber 
  • Musk

Lasting power?

I'd have to say it lingers on for a while with my body chemistry, within the first half an hour i do notice that it smells the same as the time i put it on. But after that you do notice a softer scent as the day goes on. 
*** Please note that perfumes do work differently on different people.

If you love sweet, floral and fruity scents definitely check this out instore, personally i love sweet scents, so i knew without a doubt this scent would be perfect for myself. 

Eau De Parfum Spray
The perfume is available in 3 sizes 
100ml -  $110
50ml - $85
30ml - $65

Always stuck as to which size to purchase?

If you personally love a wide range of fragrances definitely purchase smaller sizes, but if your in love with this scent and you know you will love it for a long time, theres no problem purchasing the 100ml. 

You can purchase yours at selected stock lists - Myer & David Jones (Australia)

Note: Applying perfume

Apply perfume on the pulse points of your body - Neck (behind the ear), inner wrisits and behind the knees. Also when apply perfume on your inner wrists never rub them together. Ladies - It is also recommend not to apply perfume on your d├ęcolletage as, the perfume can react with the sun and cause discolouration. 

Thanks for reading! Feel free to comment below ~
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*Product sent for consideration


  1. I haven't smelt this one yet however I like their perfumes, they always smell so good. I will need to check this out too. Packaging looks fab!